Skip to content
Charity Math
The 990 read · EIN 04-2401111 · MA · Fiscal year FY ending Oct 2025

Making Opportunity Count

Making Opportunity Count Inc: CEO salary, finances and where donations go

In its own words

“To empower families to achieve economic security.”

Data only Figures straight from the filing, screened by our rules. Not yet reviewed in depth by a CPA.

Methodology by Amir Arani, CPA, CA · Updated

Top pay
$236K Kevin Reed, 0.3% of spending
Revenue
$89.0M 97.7% from donations and grants
Spent
$84.6M 92.2% on programs, as reported
Net assets
$17.0M end of FY ending Oct 2025
Savings
2.4 months of spending, net assets ÷ spending
People
660 employees, 448 volunteers
Form 990 (FY ending Oct 2025), Parts I, VII, IX, X
01 · Red flags

No red flags in its latest filing.

We screen every filing against twelve rules. A flag is a prompt for a closer look, not a finding of wrongdoing.

No reported asset diversions, no insider transactions, no fundraisers keeping most of the money, and the governance policies we check for are in place.

02 · Where $1 goes · FY ending Oct 2025

Of each dollar it spent, 92.2¢ went to programs, as reported.

The split the charity filed.
92.2¢
Programs, $78.0M
0.1¢
Fundraising, $104K
7.7¢
Admin, $6.5M
Form 990 (FY ending Oct 2025), Part IX, line 25
Cost to raise $1
0¢
as reported

For each dollar donated, Making Opportunity Count spent 0¢ on fundraising.

Fundraising ÷ $87.0M contributions · Form 990 Parts VIII, IX
03 · What it does

What it told the IRS it spent on.

The charity's own description of its largest programs, with what each cost.

Program 1 · 19.1% of program spending · $156K in grants $14.9M

CHILD CARE & HEAD START SERVICESSee Schedule OCHILD CARE & HEAD START SERVICESMaking Opportunity Count (MOC) provides comprehensive early education and care services that support young children and their families across North Central Massachusetts. Through center-based and home-based programs, including Head Start and early childhood education, children receive developmentally appropriate learning experiences that promote cognitive, social, emotional, and physical growth in safe, nurturing environments. Programs are available in part-day, full-day, and extended care formats to meet the needs…

Program 2 · 12.2% of program spending $9.6M

ENERGY AND ENVIRONMENTAL SERVICESMOC's Energy Services programs are dedicated to reducing energy consumption and heating expenses for low-income and elderly residents in North Central Massachusetts. Our skilled team, alongside trusted contractors, offers comprehensive weatherization services. Furthermore, we address and replace faulty heating systems, respond promptly to emergency no-heat situations, and run an appliance monitoring and replacement program. Additionally, under our Low-Income Home Energy Assistance Program (LIHEAP) commonly known as Fuel Assistance, eligible households can…

Program 3 · 9.1% of program spending · $1.1M in grants $7.1M

BEHAVIORAL HEALTH SERVICESMOC operates licensed outpatient behavioral health services that provide mental health counseling and related supports to individuals and families. Services include individual therapy and coordinated care tailored to each client's needs. The program emphasizes a person-centered approach that supports emotional well-being, strengthens coping skills, and improves overall functioning. Services are integrated with other MOC programs to ensure individuals receive coordinated support across health, housing, and family services. REPRODUCTIVE HEALTH SERVICESMOC's…

Form 990 (FY ending Oct 2025), Part III
04 · The savings

Net assets: $2.3M to $17.0M in 11 years.

Net assets at each fiscal year end, 2013 to 2025.

Net assets at year end, $ millions
2
3
3
3
3
3
3
4
4
6
7
17
Form 990 history via ProPublicaForm 990 (FY ending Oct 2025)
05 · Who gets paid

The 7 highest-paid people.

Reportable pay in FY ending Oct 2025, from the charity and related organizations.

Kevin Reed
Executive Director
$236,318
Linda Duffy
Chief Financial Officer
$189,360
Michele Miola
Np, Family Planning Clinic
$172,437
Amanda Robitaille
Chief Human Resources Officer
$167,476
Nancy Mahoney
Chief Early Education Officer
$151,033
Nicholas Apostoleris
Chief of Staff and Alignment
$145,429
Leona Whetzel
Chief Opportunity Officer
$137,101
Form 990 (FY ending Oct 2025), Part VII, Section A
Largest outside contractors
ContractorServicePaid
Meera LLCMeals for shelter$3,213,370
Energy Protectors IncHeat/weatherization$2,825,299
Spanish American Center IncMeals for shelter$2,549,594
Sazon Bar and GrillMeals for shelter$1,642,928
Trio Community MealsMeals for elder/cchs$1,092,265
Form 990 (FY ending Oct 2025), Part VII, Section B
06 · Questions

The questions people ask about the Making Opportunity Count.

Short, sourced answers. Each one stands on its own.

How much does the Making Opportunity Count CEO make?

Kevin Reed, Executive Director, received $236,318 in reportable compensation in FY ending Oct 2025, 0.3% of Making Opportunity Count's $84.6M in spending.

Form 990 (FY ending Oct 2025), Part VII

What percentage of Making Opportunity Count donations go to programs?

Making Opportunity Count reported 92.2% of FY ending Oct 2025 spending as programs, 0.1% as fundraising and 7.7% as management.

Form 990 (FY ending Oct 2025), Part IX

How much money does Making Opportunity Count have?

Net assets were $17.0M at the end of FY ending Oct 2025, about 2.4 months of spending.

Form 990 (FY ending Oct 2025), Part X

Does Making Opportunity Count have any red flags in its filing?

Its latest Form 990 triggered none of our twelve screening rules, which cover reported asset diversions, insider transactions, fundraiser costs, governance policies and spending patterns.

Form 990 (FY ending Oct 2025)
07 · Sources and citing

Every number, traced.

  1. Making Opportunity Count Form 990, FY ending Oct 2025 (IRS e-file)
  2. Making Opportunity Count Form 990 history (ProPublica Nonprofit Explorer)
Cite this page

Amir Arani, “Making Opportunity Count: CEO salary, finances and where your dollar goes,” Charity Math, updated 2026-11-07. https://charitymath.com/charities/making-opportunity-count/